Instagram Reels are all the rage right now, with everyone from brands and businesses to creators  skyrocketing their presence with bite-sized clips. Just like all their other newer features, the platform supports Reels by providing higher organic visibility on your Feed and the Explore page. However, with thousands of Reels being uploaded each hour, how will…

IGTV is Instagram’s long-form video format. As opposed to Instagram stories, which are only a minute, IGTV allows users to create up to 10-minute video clips. Verified accounts and accounts with at least 10,000 followers can add videos up to 60 minutes. The videos can expand to be vertical, full-screen entertainment. As with most long-form…

Instagram story is a format that combines photos, videos, text, or stickers in a creative whole. It is a short-lived form of content that lasts for only a few seconds and disappears completely after 24 hours. It is the first glance that your Instagram followers will see once they open the Instagram app. 68% of…